Financial success? Yeah, no.

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#1 by flvbycjctnheheh
2021-04-11 at 15:21
< report >I'm not sure who was the one to write the description on the steam page, but it's way too boring with no hooking points. If it was a blurb of a book, it would barely sell. I can already predict that the game won't sell that well on Steam, which is kind of sad, considering the high rating Musicus has both here and on ESG. When it comes to selling a story, it's 80% about its main idea and the description. And it isn't enough to just tell the reader the premise of the story. If you check the bestselling books on Kindle, you'll see that half of the blurb of most of them consists of reviews and how much other people like it, basically the story is hyped hard to hook potential readers. Just compare the selling page of Musicus! and Riddle Jokers. Whoever made the latter at least TRIES to make the potential buyer interested. In the former, there's not even a word about the heroines - the main selling point of any romance-oriented game with sexual content.

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#2 by stickyfingersx
2021-04-11 at 16:26
< report >>the main selling point of any romance-oriented game with sexual content

Though, Musicus! is never a romance-oriented game with sexual content. There's barely much romance, and sexual content is like one scene per route/heroine (Mikazuki got two).

Nevertheless, agree that the description could have been better. Mangagamer page seems to do a better job at that relatively.
And why would they compare Musicus! to Go! Go! Nippon! anyway? (I understand it's for marketing reasons, still).Last modified on 2021-04-11 at 16:30
#3 by vninfohata
2021-04-11 at 19:36
< report >This is the first time I have heard that anyone buys a game based on the steam description. Usually people look at the CGs or the screenshots.
#4 by usagi
2021-04-11 at 20:07
< report >It was pirated in the first release day. So yeah, it's not gonna sell.
#5 by flvbycjctnheheh
2021-04-12 at 02:10
< report >@2 You said it yourself - there're heroines and there're THEIR routes. I know, it's a plot-driven game, but you aren't going to sell a random guy from steam a story about "just one lonely man who met another man and then they talked about music".

@3 IDK why you think that people buy a game where 100% of gameplay is reading walls of text based on screens and not description... It's the same as saying that people buy books only based on the cover.

@4 This is the case for pretty much all visual novels, 100% of indie games, and 95% of large AAA games. As far as I remember, Cyberpunk was leaked within a week?
Many VNs did have fan translation available for years before being released and yet they were financially successful. In fact, such games sold the most copies because they were well-known beforehead. Statistically, piracy only increases sales of niche indie games, not decreases them.
#6 by styjoy
2021-04-12 at 03:08
< report >Sadly, copywriting is a skill not everyone has.
Much as a niche market VN may be, a few lines of well constructed intro could do wonders.

@2 I literally had no idea why they left the best part out of Steam intro, about the band being disbanding and Korekiyo suggesting Kei to take up his place.

I'd consider it a marketing failure comparing go go Nippon to Musicus. They just don't share the same audience. I get it might be go go nippon is most known on Steam, but people expecting similar would be confused, therefore the company losing credibility on marketing.
#7 by bcirno
2021-04-12 at 03:30
< report >musicus gonna flop because it's a good book and bad eroge
didn't finish it yet, but that's my impression so far
#8 by vario
2021-04-12 at 06:13
< report >People will definitely buy a VN based on beautiful art. I don't think Yuzusoft is getting their big sweet money because people find their synopses to be the best thing ever. Art is an important part of PR in general because people would be more willing to buy a game with a cool box art or a book with a stunning cover. Even if it's plot-driven or whatever.
#9 by kiru
2021-04-12 at 08:17
< report >^Marketing in Japan definitely includes setting and general idea. That's why so freakin' many moege exist, where the setting or special idea is forgotten after 30 minutes. It's marketing, and that's it. The writers usually are tasked to incorporate it, but how much that happens still depends.
That's also why so many vn beginnings are so bad, as the writers first need to deal with whatever absurd idea the marketing decided the game gets to be about, before they can actually start the story.
#10 by fallenguru
2021-04-12 at 11:34
< report >I agree the blurb on Steam is weak, but I've no idea how I'd market MUSICUS!, either.

It isn't a "romance-oriented game with sexual content", so presenting it as such would just give the wrong impression. Comparing it to Go! Go! Nippon! ~My First Trip to Japan~ really doesn't help there, either. It doesn't have a plot, not in the edge-of-your-seat sense. What it is is (literary) fiction in VN format -- how do you sell that to Steam gamers? The art did grow on me a few hours in, but it's certainly not the kind that makes you fall in love at first sight, so that's out as a hook, too. Could go with the "teen gets into a band, goes on to find fame, riches, and himself" Hollywood film genre angle, I suppose.

What it really needs is a trial version, like the Japanese release. Whether that has a good hook is debatable, but it does provide an accurate impression of the novel.
#11 by lucumo
2021-04-12 at 12:25
< report >@8: The times of people buying games because of cool box art is long over though. It started dying with the rise of gaming magazines where those games actually got reviewed (more or less properly). Personally, art at best gets me interested and at worst makes it a no-buy. Needless to say, but the latter reigns supreme these days in the age of genericness.
#12 by flvbycjctnheheh
2021-04-12 at 16:23
< report >@8 I don't think that the art in Musicus is in any way inferior to the art of any Yuzusoft game. If you want a more story-focused VN to compare, then how about Raging Loop? Its art is not really moe or sexy. But the description is intriguing.
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Even if we take really popular moeges like Nekopara, I'd say that art there is rather generic. People are more attracted to the concept of a catgirl cafe. There are many games with similar or even better art that aren't nearly as popular. There're some baffling examples of this like Nanairo:
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I'm not sure why exactly this game is 10 times less popular than Riddle Joker and 100 times less than Nekopara. Its art is superior and so is its story. If you actually read it, that is. But it has a less interesting premise and its blurb isn't that good either, so maybe this is the reason. It also has much better images with character description, in Riddle Joker it's just some lazy Paint, lol.

@10 If you want a real example of a "wrong expression", then check this. xDD
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Imagine hardcore NTR-porn being described like this: "Spend the summer exploring the area, meeting new people, and learning more about Ryoka in this slice of life RPG."

As to how to market it - for starters there should be a lot of reviews and praises, it should be mentioned how highly rated it by other people for its story and how highly acclaimed it is in certain circles. Calling it "crowdfunding success" doesn't tell people much. As to the description itself, the one on vndb is actually better because of the last part of it. It makes you at least a little bit intrigued.Last modified on 2021-04-12 at 16:29
#13 by stickyfingersx
2021-04-12 at 18:07
< report >#5#12 >it's a plot-driven game

Plot is the last thing you should expect while reading Musicus! The plot in itself is thin and scarcely existent. You could technically summarise the entire novel as "MC joins a band and his journey with the band to fame and riches."

It's more like a fictional documentary/biographical novel in a way, focusing on the band and its members. Even the Drama is relatively lesser than what you may expect. For comparison, say less than Kira Kira. IMO, like 3-4 hours of Drama in a 30-hour novel. I would rather call Musicus! as a thematically-focused Slice of Life character game.

(#5) I had already agreed that the blurb is weak, and the mangagamer page with heroine info and everything would work better as an ad. I don't understand why you'd still be focusing on that.

(#12) I don't think many people look at blurb while getting VNs like Musicus and similar. Most would be from vndb, word of mouth, or reviews. At least, I have never read a blurb for anything I consume. And I don't think anyone who somehow randomly stumbles upon the Musicus page with low interest in VNs would even like it. Assuming guy interested in VNs would do their research before getting their titles.

You, yourself, have given an example where good blurb + character description + art + decent reviews ≠ sales (Nanarin) and quality ≠ sales. Though, having a good blurb is definitely better than otherwise. (I'm no expert in the VN market.)

I'd predict Musicus! will be moderately popular, not like Yuzu or Nekopara, but like other well-regarded titles which are not Sci-ADV or Key. Maybe a bit less than that, due to it being an NVL.Last modified on 2021-04-16 at 20:05
#14 by bunny1ov3r
2021-04-13 at 15:01
< report >Yeah it's definitely more of a theme and character-driven game. While plot is not as simple as #13 makes out to be, it is not the main focus here.
#15 by usagi
2021-04-13 at 18:15
< report >#12
People are more attracted to the concept of a catgirl cafe.
Eh? Seriously? 0_0 Cafe and catgirls - are both the most disgusting things in eroge industry, pinnacle of lazy writing as it is. Instant no buy for me. Both of them combined? I would play it only if someone pay me for it. Decent sum of money to boot.
How there can be so many people who likes such trash? It's one thing I can never understand.
#16 by acereishiki
2021-04-13 at 19:23
< report >@15 It's called taste and preference. Just like how some people have sweet-tooth, how some people can't stand eating dishes without some sort of spice or sauce, how some people can only beat it at anime girl and how real-life porn turn them off.

Deal with it. What you call trash might be what other people call treasure.
#17 by stormwolf
2021-04-20 at 01:24
< report >Well seeing as i was spoiled with the Main couple breaking off both their engagement AND their relationship during the true route i can't say this is at all interesting to me anymore. Its a shame as i loved both kirakira and deardrops and they could balance romance and the music fairly well, i don't see why that should be a problem here. I mean, stay single cause you're in a band together? Why even have heroines, routes and initial romance? The writers know people who read eroges enjoy romance so why butcher it? xDLast modified on 2021-04-20 at 01:25
#18 by fallenguru
2021-04-20 at 06:38
< report >@17 Why even have heroines, routes, romance, and H scenes? Why, indeed.

Because the conventions of bishōjo games require it, and conventions need to be followed to a degree before they can be subverted. MUSICUS! isn't focussed on the heroines, or romance, or H scenes -- that isn't a spoiler, that's something you should know going in. If that's a deal-breaker for you, well, it's your loss.
#19 by vario
2021-04-20 at 06:46
< report >First of all, that spoiler isn't really correct, I think. Second, it makes sense in the context of narration. Either way, for me, Musicus' main appeal is that it actually doesn't try to play along eroge tropes and allows its characters be themselves instead of what people want.
#20 by fallenguru
2021-04-20 at 15:57
< report >> that spoiler isn't really correct, I think

Why do you say that? At least, I read it the same way.
#21 by stormwolf
2021-04-23 at 09:40
< report >Im sure its fairly correct
#22 by vario
2021-04-23 at 11:27
< report >I mean, it definitely isn't presented as dramatic as #17 is making it sounds. In fact, Musicus has one of the most heart-warming endings I've seen in a quite long time. Though, I actually don't think they explicitly mentioned breaking off their relationship. Maybe you can interpret their decision about engagement that way but it's clear that they still care about each other

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